M V P S
Fashion | Ecommerce | Mobile App
MVPS is an intuitive, AI-powered personal shopping platform that provides users with personalised fashion recommendations based on their preferences, style, and past purchases. The platform aims to offer a seamless, engaging, and personalised shopping experience that simplifies the decision-making process and enhances user satisfaction.
My role: Freelance UX/UI Designer | Tools: Figma
Credits: DIOR, Prada, Saint Laurent, Jacquemus All image rights reserved to their respective owners.
My process
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To design a user interface that is visually appealing, user-friendly, and intuitive, ensuring a smooth and enjoyable personal shopping experience. The UI should cater to diverse user needs, providing easy navigation, personalised content, and a coherent visual language across the platform.
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Primary: Fashion-conscious individuals aged 18-45 who are tech-savvy and seek personalised shopping experiences.
Secondary: Busy professionals and frequent online shoppers looking for convenience and personalised fashion recommendations. -
Style: Modern, clean, and elegant with a focus on minimalism.
Colour Palette: Neutral base colours with accent colours to highlight important features (e.g., white, black, grey)
Typography: Stylish yet readable fonts (e.g., Sans-serif for general text, Serif for headings).
Imagery: High-quality images and graphics.
Low-fidelity wireframes
The final outcome
Utilising all available data provided by the user, the solution aims to create a highly customised shopping experience that tailors the information displayed according to individual preferences.
